HBO GO, a great example of horizontal parallax scrolling

HBO’s GO website is gaining well deserved recognition regarding their implementation and spot-on execution of horizontal Parallax scrolling / design. As part of my research in an earlier blog post, the overwhelming trend is to use Parallax scrolling for vertical story telling as few if any of the horizontal implementations seem to deliver the same experience. HBO has solved this by using super high resolution images and just the right amount of moving parts (layers) thus creating a smooth effect not often seen in most horizontal attempts.

This has certainly sparked our creative juices here at OneSpring as we work on several Parallax concepts for both internal and external usage.

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