Our Services.

We’ll help you understand your customer.

Our team conducts highly-specialized customer research and uses our findings to develop a well-informed Customer Experience (CX) strategy to ensure your software’s built for the right person. So how do we do it?

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Discovery & Research

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Journey
Mapping

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Strategy Development

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Product Roadmapping

We’ll help you design + define better digital products.

Our User Experience (UX) group takes this CX strategy and prototypes in real-time so you can visualize how your software will be used and what it will look like – eliminating any guesswork/rework. We have several ways to get there.

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User
Research

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Information Architecture

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Prototyping + Visualization

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Business
Analysis

We’ll test and validate your product.

We take your prototype and validate the product to ensure its efficacy,
usability and compliance before you spend a dime on development.

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Usability + Accessibility Testing

Discovery & Research

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To create an exceptional software product, you have to understand your customer. We use highly-specialized research and analysis methods in order to understand your customer’s pain points and growth opportunities so that your CX strategy is grounded in truth.

How We’ll Do It

  • Voice of the Customer Research
  • Market Research
  • Ecosystem Modeling
  • Persona Modeling

Meet Your Discovery + Research Expert

Michael Campbell

Senior Business Consultant

We’ve Done Discovery + Research For

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Journey Mapping

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Before your software is developed, you have to understand how customers will find and interact with your product and what value it adds to their lives. Journey Mapping allows us to clearly understand your customer’s behaviors and expectations so that the end result truly helps you accomplish your business goals.

How We’ll Do It

  • Customer Journey Mapping
  • Service Blueprinting
  • Experience Origami
  • Card Sorting

Meet Your Journey Mapping Expert

Andy Ford

User Experience Specialist

We’ve Done Customer Journey Mapping For

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Strategy Development

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We’ll use your customer research/data and their journey map to build out a strategy that supports your goals. We balance high-level conceptual needs with consistent execution.

How We’ll Do It

  • Product Strategy
  • Experience Mapping
  • Business Modeling

Meet Your Strategy Development Expert

Bola Okupe

Senior Consultant

We’ve Done Strategy Development For

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Product Roadmapping

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Product roadmaps provide a high level of certainty that ensures we’re building out the right digital product and going in the right direction. We’ll align on objectives, timelines, features, requirements and available resources.

How We’ll Do It

  • Experience Roadmap
  • Product + Service Prioritization
  • Activation Planning

Meet Your Product Roadmapping Expert

Jacob Zwillinger

Senior Consultant

We’ve Done Product Roadmapping For

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User Research

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Your Customer Experience journey map shows us the pain points, gaps and areas of opportunity throughout your customer’s experience. When you solve for those pain points, your software becomes highly-effective. We use User Research to dive even deeper and understand why those pain points exist and how we can overcome those challenges with exceptionally-designed software.

How We’ll Do It

  • Experience Roadmap
  • Product + Service Prioritization
  • Activation Planning

Meet Your User Research Expert

Todd Currey

Senior Business Analyst

We’ve Done User Research For

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Information Architecture

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Information Architecture is incredibly important – it determines how your customer finds what they’re looking for. It’s the difference between a tool that’s intuitive and useful vs. confusing and easily-forgotten. We use IA to build out the structure and flow of your design to ensure that your software is adopted.

How We’ll Do It

  • Taxonomy
  • Navigation
  • Process Modeling
  • Information Design
  • Organic SEO Optimization
  • Content Audit + Analysis
  • Governance + Alignment
  • Content Workflow – Lifecycle Modeling
  • Content Strategy

Meet Your IA Expert

Andy Ford

Senior Business Analyst

We’ve Done Information Architecture For

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Prototyping + Visualization

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Our team synthesizes your user and information models into a fully-interactive prototype. We follow a disciplined approach – from creating sketches and storyboards, to a full simulation of the application – that allows stakeholders to engage and better understand/validate their solution.

How We’ll Do It

  • Sketching + Mockups
  • Interactive Storyboards
  • Interactive Design + Prototyping
  • User Interface Design
  • Previsualization Modeling
  • Data Visualization
  • Infographic Development
  • Visual Design
  • Design Requirements + Specifications
  • Design System + Style Guides

Meet Your Prototype + Visualization Expert

Noel Georgenes

Senior Consultant

We’ve Done Prototyping + Visualization For

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Business Analysis

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We’ll define your user requirements and make sure that our design process addresses them in the most efficient way possible.

How We’ll Do It

  • Experience Roadmap
  • Product + Service Prioritization
  • Activation Planning
  • Requirements
  • User Stories

Meet Your Business Analysis Expert

Trevor Milam

Business Analyst

We’ve done Requirements Definition + Business Analysis for

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Usability + Accessibility Testing

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We test and evaluate everything we create to ensure that it’s intuitive, highly-adoptable, and meets accessibility requirements before you invest in development – so you know your product and service will work.

How We’ll Do It

  • Heuristic Expert Evaluation
  • Usability Testing
  • Accessibility Testing & Compliance Audit
  • Section 508 Compliance
  • Plain Language & Readability
  • ISO 9241 Human-Centered Design

Meet Your Usability + Accessibility Expert

Sara Tung

Senior Consultant

We’ve Done Usability + Accessibility Testing For

Learn More